UNIBET

To stimulate the interest of potential customers by introducing both informative and entertaining Sports related copy with specific keyword phrases strategically inserted to potentially increase search engine rankings.

THE CAMPAIGN

Working alongside the client and using Smart Traffic’s SEO expertise, a range of articles were created across a whole range of different sports and tournaments. Official statistics and Smart Content’s creativity combined to fulfil both the clients’ commercial criteria and stimulate interest amongst Unibet’s new and existing customers.   

THE RESULTS

		Content has contributed towards the keyword variations that the client now ranks for
		Potential customers spend longer browsing the site and are more likely to return
		Specific copy enables customers to locate relevant information within a faster timeframe